If you haven’t heard about Canva yet then you are missing out. This iPad app is amazing for graphic design. Between Canva and the RE/MAX Design Center, you will be able to have every piece of marketing material, both branded and not, that you need to create attractive, visually appealing marketing campaigns. Canva is an app that can be used widely across all your devices, although it does have more options on the desktop version allowing you to be more creative.
Let’s take a quick look at the Top 5 Ways you can start using Canva in your Real Estate business.
#1: Feature Sheets
Feature Sheets for your listings are incredibly simple to create. Within Canva, there is a section just for Real Estate Flyers meaning all you have to do is pick a design that works for you, insert some of your pictures of the listing you are promoting, and as easy as that you have a beautifully design real estate flyer ready to download. Just click on download in the top corner and you are ready to go!
#2: Listing Presentations
Do you find your listing presentation to be outdated and in need of an update? Canva can help! Not only is it easy to use, but you have the option to use images they have within the app, or you can upload your own photos.
When you’re done your first slide, simply click on “Add a New Page” and add in the next slide of your presentation. It’s easy and you can have it work in Powerpoint or Keynote with no problem.
#3: Facebook Cover Photo
Have you been looking for that perfect cover photo for your Facebook Page? Well wait no more, with Canva you can create your own that is sized perfectly, and once completed easily upload it to your profile or page. It’s not just Facebook either, most of the social platforms are on here so you can create cover photos and posts that are sized perfectly and designed beautifully.
#4: Event Invitations
One of the most successful ways to generate leads and convert clients is to host events. You can easily create invitations for any type of event that you are doing. It takes very little time and it will look very professional. You can use the invitations to send them to your clients and sphere of influence. It will stand out a lot more than just a simple text based invitation. You can even print it out and mail it to them as well. Once you’ve downloaded the design its yours to do with as you please!
#5: Business Cards
One of the biggest pet peeves with business cards is that two often are they one sided, you are leaving a lot of blank space that could, relatively inexpensively, be filled with more valuable content. So for instance, on one side do the recognizable tricolour RE/MAX design on one side of the card and then use the other side for additional advertising space. Use the back of it and design it to stand out even more.
Bonus Tip: Canva is a pay as you go service as well. Some of the images built into the designs are copyrighted so you have to pay for them. While they are relatively inexpensive to pay for – $1 to $3 often – many still want to design their marketing material for free. To make most of them free you simply remove the photo from the design and upload your own and it will no longer be considered a premium design.
So there you have it! Canva, the iPad app, is an amazing tool to have in your arsenal to help you create and customize some stunning marketing pieces for your business.
Let us know in the comments below what designs you’ve used!